Instagram is the perfect social media platform for photographers! Learn to leverage this powerful tool to connect with your audience and potential clients, and in turn, build your brand. Fashion photographer Lindsay Adler knows all the ins and outs of the platform and will get you up to speed fast. You’ll cover everything from the basic platform setup, to using hashtags, to viewing analytical insights on your profile. She offers strategies to grow your following, engage your audience, showcase your work, and convert that audience into paid opportunities. Each chapter is broken down into digestible pieces that all fit into your overall strategy for Instagram success.
Here’s what Lindsay covers in the class:
- Instagram is for Photographers
- What You Really Need to Know
- Tour of Instagram
- Five Strategies to Grow Your Following
- Choose Hashtags Wisely
- Study Your Analytics
- Collaborate
- Engage
- Five Ways to Engage and Convert
- Direct Messages
- Ask Questions
- Instagram Stories and Instagram Live
- Call to Action
- Making Instagram Success Happen
Learn how to leverage the power of Instagram to build your own brand with Lindsay’s newest class!
Lindsay Adler
Fashion photographer Lindsay Adler has risen to the top of her industry as both a photographer and educator. Based in New York City, her fashion editorials have appeared in numerous publications including Marie Claire, InStyle, Elle, Harper’s Bazaar, and more. A clean, bold, and graphic style has become the hallmark of her work, whether shooting advertising campaigns, designer look books, jewelry, hair campaigns, fashion editorials, or professional athletes. Lindsay is renowned for her creativity and collaborating with designers and stylists in order to create fresh looks. As a photographic educator and having been named one of the top10 best fashion photographers in the world, she is one of the most sought-after speakers internationally. Lindsay enjoys teaching on the industry’s largest platforms and most prestigious events. She has worked with some of the top brands in the photographic and related industries such as Canon and Adobe. Her client list consists of NBC, Grey, Edelman, Saatchi & Saatchi, and more. Lindsay’s energy and enthusiastic teaching style showcase her excitement to share her passion and knowledge with others, whether it is worldwide through prestigious platforms like KelbyOne, the industry’s largest conferences, her blog, video tutorials, or her five books. She is located in Manhattan shooting fashion full time. She is honored to have been named a Canon Explorer of Light as well as a ProFoto Legend of Light.