Tag: business

The Challenge of WYSIWYG Printing
By Lesa Snider

WYSIWYG (pronounced “wiz-e-wig”) is an acronym for “What you see is what you get.” For image-editing buffs, it describes the elusive goal of getting prints to match what’s onscreen. When you think about the different ways that monitors and printers produce colors, the problem starts to make sense.

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Set Yourself Apart from the Competition
by Frank Salas

Is setting yourself apart from the competition really about taking the best photos, having the lowest prices, or using the latest camera gear? This is always on the minds of most photographic entrepreneurs. Whether you’re a full-time or part-time photographer, or seriously considering making a career in photography, you think differently when 100% of your income is derived from taking photos. Don’t get me wrong, we all love the latest camera gear; however, the real question is how can we set ourselves apart in this heavily saturated world of photography? Frank Salas provides some quick tips for keeping yourself ahead of your competition.

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